![]() ![]() We define three key areas-science, capacity, and policy-in which strategic actions can help improve how we communicate about the risks and benefits of regulated products, as well as how we oversee communications produced by regulated entities. The strategy is intended to guide program development and research planning in a dynamic environment where rapidly evolving technologies enable patients and consumers to become increasingly involved in managing their health and well-being. ![]() Food and Drug Administration’s strategy for improving how the agency communicates about regulated products. The purpose of this document is to describe the U.S. ![]() Optimize FDA Policies on Communicating Risks and BenefitsĪppendix: Goals, Strategies and Associated Actions.Expand FDA Capacity to Generate, Disseminate, and Oversee Effective Risk Communication.Strengthen the Science That Supports Effective Risk Communication.FDA’s Approach to Risk Communication Is Results-Oriented.Risk–Benefit Information Provides Context and Is Adapted to Audience Needs.The Strategic Plan - The Evolving Role of FDA Risk Communicationĭefining Risk Communication for the Future Department of Health and Human ServicesįDA Risk Communication Strategic Plan at a Glance Printer-friendly PDF of Appendix II (92KB) Hopefully, the above Twitter tips will spark many more ideas that will positively impact the safety of your patrons and assist you in communicating more effectively with your followers.FDA’s Strategic Plan for Risk Communication For example, if you tweet about a safety rule or first aid information, make sure it’s correct. Do not tweet information without checking your facts.For example, avoid tweeting images of overweight people exercising as this may discourage them and could invite lawsuits. Do not tweet images of people unless you have their written consent.This could be determined to be defamatory. Do not tweet a warning about a sexual predator, using a name.For example, if someone is injured and people are asking about status, do not tweet about it. Do not tweet about anyone’s private medical information.This could show you had notice of a problem if it should happen again. Do not tweet about an accident that has happened at your facility, such as a trip and fall.Do not tweet about individuals, unless it’s to say congratulations or something positive.Tweet about anything new about your facility or program.Tweet warnings that are communicated using signage in your facility to provide an extra layer of warning.Tweet information to parents to assist them when their children are using your facilities, eg., about pickup points, supervision, and protective gear.Tweet links to safety rules found on your website.Tweet links to required forms found on your website.Tweet reminders for patrons to sign liability waivers before participation.Tweet reminders for medical checkups to make sure patrons are healthy enough to engage in activities.Tweet weather warnings about lightning, rain, snow, ice, heat, etc.Tweet instruction videos regarding safety, such as “how to tackle safely” or “how to use weight training equipment safely.”.Tweet photos of warning signs to reinforce hazards and rules.Tweet information about natural disasters: warnings and preparedness.Tweet notices about classes on first aid, CPR or AED use.Tweet safety rules, such as “no bags are allowed on the gym floor” or “no cell phones may be used in the locker rooms.”.Tweet specific safety information, such as “don’t dive in the shallow end of the pool” or “watch for errant balls.”.Tweet general safety reminders, such as “remember to wear your seatbelt” or “wear a helmet when riding your bicycle.”.Tweet about road hazards or construction impacting your facility or the play area.Tweet parking information, including warning patrons not to leave valuables in their cars.Tweet traffic advisories that impact the roads leading to your facility.Consider the following Twitter communication: You may wish to talk with your attorney and risk manager before tweeting. Twitter offers an opportunity to market your goods and services as well as to provide safety and risk management information to your facility users and participants of your programs. Your organization may have already embraced social media as a means to market and communicate with your customers. ![]()
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